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FREE RIDES AROUND THE NEIGHBORHOOD

THE ASK

Following an agency model through Visit Anaheim, I was tasked with creating and running FRAN's Facebook, Twitter and Instagram.

PLATFORMS MANAGED

Facebook | Instagram | X (Twitter)

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After establishing a social strategy for the accounts, I built out the content calendar from scratch, plan out content, manage stakeholder expectations, build out a paid social plan & budget, report on analytics monthly and quarterly, capture & create content, publishing and community management. 

CONTENT CURATION

Below is a sample of the content I curated for FRAN.
Content is a mix of my own photography, UGC, and the client's photo library.

Prior to May 2019, FRAN had no social media presence.
In 6 months, FRAN received the following social communities:

150

Followers on Facebook

52

Followers on Twitter

500

Followers on Instagram

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