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ANAHEIM RESORT TRANSPORTATION

THE ASK

Following an agency model through Visit Anaheim, I was tasked with taking over ART's social accounts, kick-off a new social strategy and run their accounts. 

PLATFORMS MANAGED

Facebook | Instagram | X (Twitter)
 

After establishing a social strategy for the accounts, I built out the content calendar from scratch, plan out content, manage stakeholder expectations, build out a paid social plan & budget, report on analytics monthly and quarterly, capture & create content, publishing and community management. 

CONTENT CURATION

Below is a sample of the content I curated for Anaheim Resort Transportation.
Content is a mix of my own photography, UGC, and the client's photo library.

Prior to April 2019, ART's accounts had little to no content being posted. From May 2019 to December 2019 ART'S pages saw an increase in followers and an uptick in impressions.

+0.9%

Follower growth on Facebook

+22%

Follower growth on Twitter

+33%

Follower growth on Instagram

OVER
IMPRESSIONS

10k

between May and December of 2019 as the account gained more followers.

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